Effective Date: 2/10/2024
This Statement of Privacy applies to this website, Efintio.com, and the company, Advanced Massage Techniques, Inc. governs data collection and usage. By using the Efinito.com website, you consent to the data practices described in this statement.
Collection of your Personal Information
To better provide you with products and services offered on our Site, Efinito.com may collect personally identifiable information, such as your:
- Name
- E-mail Address
- Billing Address
- License Number
When you register for a course on our Site, you will also be asked to provide a payment method, but please note that all payment data is processed and stored securely by our payment processor, Stripe, and is never stored on our website.
When you engage in courses on our Site, we collect information about your course progress and, if provided, your license number. This information is necessary to provide personalized educational experiences and track your advancement through the courses. Your Certificates of Completion generated by completed courses will be stored on our servers for a minimum of five years in accordance with record keeping requirements for continuing education providers assigned by various State regulatory boards.
If you choose to contact us via email or use our contact or support form, we will collect and store your name, email address, and the content of your message for the purpose of customer service and support.
Use of your Personal Information
Efinito.com collects and uses your personal information to:
- Process your transactions.
- Provide customer support and respond to your requests and inquiries.
- Monitor and track your progress in courses for certification and educational enhancement.
- Report your continuing education hours to the proper reporting agency, if required.
- Improve our website, services, and product offerings.
Sharing Information with Third Parties
Efinito.com does not sell, rent, or lease its customer data to third parties.
Efinito.com may share data with trusted partners to help perform statistical analysis, send you email or postal mail, or provide customer support. All such third parties are prohibited from using your personal information except to provide these services to Efinito.com, and they are required to maintain the confidentiality of your information.
Google Analytics and User Data
Our website utilizes Google Analytics for tracking visitors and aggregating information about the traffic on our Site. The tracking data includes granular location and device data for users within the United States only and captures standard navigation, behavior, and ecommerce events to improve user experience and our service offerings. We have configured our Google Analytics account to disable user-provided data collection, ensuring your identifiable information is not tied to analytics data. Aggregate user and event data are retained for 14 months, adhering to Google’s data protection and privacy policies.
Security of your Personal Information
Efinito.com secures your personal information from unauthorized access, use, or disclosure. We strive to take appropriate security measures to protect against unauthorized access to or alteration of your personal information. Unfortunately, no data transmission over the internet or any wireless network can be guaranteed to be 100% secure. While we strive to protect your personal information, you acknowledge that:
- There are security and privacy limitations inherent to the internet which are beyond our control.
- The security, integrity, and privacy of any and all information and data exchanged between you and our Site cannot be guaranteed.
Right to Deletion
Subject to certain exceptions, such as Certificates of Completion, you have the right to request the deletion of your personal information collected or maintained by Efinito.com. Upon verification of your request, we will delete your personal information from our records and direct any service providers to do the same.
[Deletion request form]
Changes to this Statement
Efinito.com reserves the right to change this Privacy Policy from time to time. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your account, and/or by updating any privacy information on this page.
Contact Information
Efinito.com welcomes your questions or comments regarding this Statement of Privacy. If you believe that Efinito.com has not adhered to this Statement, please contact us.